Saturday, June 2, 2007

My thoughts on interfacing with Amazon.com through mobile devices



theWebDood <thewebdood@yahoo.com> wrote:
Date: Sat, 2 Jun 2007 19:23:37 -0700 (PDT)
From: theWebDood <thewebdood@yahoo.com>
Subject: RE:
To: "Amacker, Matthew" <mamacker@amazon.com>

No worries mate.
 
Hey, I was thinking about mobile.  
 
I think that to have the broadest coverage (pun intended), there should be two basic modalities developed for interfacing with Amazon.com through a mobile phone.
 
The first would be, as I think you mentioned, a lightweight version of Amazon.com designed and coded specifically for mobile phone web browsers.  It would be sleak and slim and have only the minimum features required for customers to easily check price and availability on a specific book, to do simple searches, and to be able to select a book and add it to their wishlist or complete checkout right there in the mobile web page.  Call this one "mobile.amazon.com"
 
The second, which you may not have considered, is an SMS-based interface that lets users quickly check prices, do simple searches, add a book to their cart and to (possibly) check out by sending a text message to 26296 (AMAZN).  
 
For example:
 
p lord fouls bane   - query for the price of "Lord Fouls Bane"
 
When query results come back they are identified as 1st, 2nd, 3rd, etc.
 
example:
"Lord Foul's Bane", by Stephen R. Donaldson, 1978.  Choices are:
  1st) Hardback, NEW, $42.95
  2nd) Paperback, used   $8.25
  3rd) Hardback, used $12.95
 
Using that information, a user could potentially reply with:
 
buy 2nd item
 
An SMS dialog may continue where we ask for their account number, etc. 
 
There are limitations, to be sure, but the experience is such that a user can find and buy a book through Amazon.com entirely through text messaging using his or her cell phone.  Call this variant "Amazon SMS"
 
- - -
Anyway, that's a brain dump of my thought stream on mobile at the moment for Amazon.
 
shannon norrell
 
 
 
Only a We support only a very few "verbs address.
 
maybe to direct that an email be sent  by sending a text message s and availability and, perhaps, to do a more aprices on books SMS interface
 

"Amacker, Matthew" <mamacker@amazon.com> wrote:
Hi Shannon,
 
    Bennett went on vacation.  So you might have sent him a note just after he headed out - so it was never passed on to the secondary.  We are very interested in getting you in here to talk to some more folks.
 
    Bennett gets back on Monday which is probably when he will respond to your note and we can get things rolling again.
 
Sorry for the delays.
 
-Matt


From: theWebDood [mailto:thewebdood@yahoo.com]
Sent: Thursday, May 31, 2007 12:00 PM
To: Amacker, Matthew
Subject: RE:

Matt:
 
I agree.  I think that we would along famously and have a lot of fun putting out some cool tech together.
 
I got an email from Bennett last week regarding scheduling an interview but things seem to have stalled or otherwise fallen into a black hole.
 
Do you know what is up?
 
-shannon
650-200-5044

"Amacker, Matthew" <mamacker@amazon.com> wrote:
Thanks for the links!
 
You should have already heard from Bennett so I hope to see you in the offices sometime soon!
 
Please let me know if you need more information about this group or the company - I think we could have a lot of fun.
 
I hope your allergies leave you alone for a bit.
 
Sincerely,
  Matt


From: theWebDood [mailto:thewebdood@yahoo.com]
Sent: Tuesday, May 22, 2007 3:24 PM
To: Amacker, Matthew
Subject: RE:

Matt:
 
Thanks for the call.  You seem like a cool guy.
 
Sorry my brain is cloudy with the allergy meds.  That site I was trying to remember is called "AListApart.com."  As we get older and more experienced as web devs, it becomes harder to find sites that actually teach us or talk about topics we are not already familiar with.  A ranomd example I just pulled up is: http://www.alistapart.com/articles/crossbrowserscripting
 
Another site I frequent is jibbering.com.  You have probably already read his famous article on closures
 
Anyhow, I think I am going home to bed. 
My head feels like it has been stuffed with cotton balls.
 
TTYL
 
shannon


"Amacker, Matthew" <mamacker@amazon.com> wrote:
Sounds good.  I'll give you a call at 2PM at 650 200 5044.
 
If for some reason I miss you please feel free to give me a call back at: 530 400 7823
 
Thanks,
  Matt


From: theWebDood [mailto:thewebdood@yahoo.com]
Sent: Monday, May 21, 2007 2:59 PM
To: Amacker, Matthew
Subject: Re:

Sure, call me sometime tomorrow.  You should definitely put me on the OSX Widgets and Vista Gadgets.  Not sure if there are many people out there who have developed both for major production distribution.  You should see some of the ones I did that weren't released.
 
-shannon
 
ps - great job with the flyouts on the A9 search box on Amazon site.  I see you did not use scrollbars and instead used Previous and Next links at the bottom.  I feel your pain.  Scrollbars are incredibly difficult to produce uysing DHTML alone; particularly cross-browser versions.  I think I may have tackled this issue, but only after much agony and bloodshed.  the reality is that < > is better so you don't have to pull down as much data for a search (since they will probably click on something from the first page anyway), it's just that UI is kind of clunky.

"Amacker, Matthew" <mamacker@amazon.com> wrote:
Hello Shannon,
        You have a great resume.  I'd like to talk to you about it and give you a better picture of the position I'm trying to fill.
        I'm available anytime tomorrow for a phone call and there are spots available on Wednesday.  Is: 650 200 5044 the best number?
        I'm glad you liked my posting.  I hope this finds you well.
Sincerely,
  Matt @ a9.com
P.S.  To give you an early taste.  My group's tasks:
            A9 Websearch on Amazon: Look at the upper right hand corner of Amazon.com for the A9 search box.
            A9.com: All UI and backend support for the A9.com site is handled by this group.
            Clickriver: All text ads on Amazon are this group.
            Mobile: Client that runs on mobile devices - not yet started.
            Desktops: OSX and Vista widgets that are soon to be released.
            Greasemonkey and bookmarklets: coming soon that will expand the reach of all A9.com properties.


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